Digital Marketing Executive | Zoho CRM & Desk | Google Ads | SEO | WhatsApp API | B2B Export Marketing
Company Overview:
Grainville India
is a fast-growing rice processing and export company supplying premium Indian rice to buyers across the
USA, Middle East, Africa, Europe, and other global markets
. We work directly with international importers, wholesalers, distributors, and private label buyers.
As part of our expansion, we are strengthening our
digital marketing, inbound lead handling, and customer communication systems
to drive international B2B inquiries and improve response efficiency.
Job Role:
We are hiring a
hands-on Digital Marketing Executive
who will manage digital marketing execution, website inquiries, chat support,
WhatsApp API-based communication
, and Zoho-based lead & support systems. This role requires strong multitasking skills and practical experience across multiple marketing and communication tools.
Key Responsibilities:Digital Marketing & Lead Generation
Execute
SEO activities
(on-page SEO, keywords, meta tags, content optimization)
Manage
Google Ads (Search & Display)
for international lead generation
Drive
website lead generation
and improve conversion rates (CRO)
Support international (export) client acquisition through digital campaigns
Website, Chat & WhatsApp Communication
Manage and update the
WordPress website
Handle
website live chat support
using
Zoho SalesIQ
Manage and respond to inquiries via:
WhatsApp (WhatsApp Business API)
Website chat
Email
Social media messages
Set up and use
WhatsApp API workflows
, templates, and automation
Ensure timely responses to global buyers and prospects
Coordinate with Sales & Export teams for qualified leads
Zoho CRM, Zoho Desk & Automation
Manage and maintain:
Zoho CRM
Zoho Desk
(ticket-based customer & inquiry support)
Zoho SalesIQ
Zoho Marketing Automation
Other Zoho applications as required
Create, assign, and resolve
support tickets
Sync WhatsApp, website, and chat leads with Zoho CRM
Maintain accurate lead and support data
Prepare
weekly and monthly performance report
Paid Ads, Remarketing & Social Media
Run and optimize
Google Ads, Facebook Ads, and LinkedIn Ads
Execute
remarketing and retargeting campaigns
Manage and post updates on
LinkedIn, Facebook, and other platforms
Support social media promotions and paid boosts
Design & Content
Create marketing creatives using
Canva
Perform basic design tasks using
Adobe Photoshop & CorelDRAW
Design banners, ad creatives, social media posts, and website visuals
Email Marketing
Plan and execute
email marketing campaigns
Manage lists, segmentation, and automation workflows
Improve open rates, CTRs, and conversions
Mandatory Skills (Strong Filters):
Digital Marketing
SEO (On-page & basic off-page)
Google Ads (Search & Display)
Website Lead Generation & CRO
WhatsApp Business API / WhatsApp Automation
Zoho CRM
Zoho Desk (ticket-based support)
Website Chat Support (Zoho SalesIQ or similar)
WordPress
Google Analytics & Search Console
Email Marketing
B2B / Export Marketing experience
Additional / Preferred Skills:
Facebook Ads
LinkedIn Ads
Remarketing / Retargeting
Zoho Marketing Automation
WhatsApp API integrations with CRM
Canva
Adobe Photoshop
CorelDRAW
MS Excel, Word & PowerPoint
Candidate Profile:
3-5 years of relevant experience (Export / B2B preferred)
Practical experience using
WhatsApp API for lead handling
Comfortable managing
chat support and ticket-based systems
Able to handle
multiple responsibilities independently
Strong communication skills in
English & Hindi
Experience handling
international website visitors
is a plus
Qualification:
Bachelor's degree (any discipline)
Digital Marketing certifications preferred