Plan, execute, and manage performance-driven ad campaigns across
Meta Ads (Facebook, Instagram)
and
Google Ads (Search, Display, Shopping)
.
Develop and implement digital marketing strategies to meet
sales and conversion goals
.
Monitor, evaluate, and
assess campaign performance
using tools such as Google Analytics, Meta Business Manager, etc.
Analyze customer behavior and journey to refine targeting and messaging.
Collaborate with creative and content teams to develop ad creatives and landing pages.
Conduct
A/B testing
to improve campaign effectiveness.
Track KPIs and prepare regular performance reports with insights and action points.
Optimize budget allocation across channels for maximum ROI.
Stay updated with the latest trends, tools, and best practices in digital marketing.
Job Type: Full-time
Pay: ₹25,000.00 - ₹30,000.00 per month
Work Location: In person
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