Job Description

We are seeking a highly motivated and creative

Digital Marketing Executive

to join our team. The ideal candidate will be responsible for planning, executing, and managing online marketing campaigns to promote our brand, products, and services. This role involves developing content strategies, managing social media accounts, and optimizing online presence to increase web traffic and customer engagement.

Key Responsibilities:

Plan and execute all digital marketing campaigns including SEO/SEM, email, social media, and display advertising. Create, curate, and manage content across digital channels (website, social media, blogs, etc.). Monitor and analyze campaign performance metrics using tools like Google Analytics, Facebook Insights, etc. Manage and grow social media presence across platforms like Facebook, Instagram, LinkedIn, and YouTube. Perform keyword research and implement SEO best practices to improve website rankings. Coordinate with designers and content writers to create engaging marketing materials. Run and manage paid campaigns (Google Ads, Facebook Ads, etc.) and track ROI. Generate leads through digital strategies and assist the sales team with follow-up. Stay updated on the latest trends and best practices in online marketing and measurement.

Requirements:

Bachelor's degree in Marketing, Communications, or related field. 1-3 years of experience in digital marketing or a related field. Strong knowledge of SEO, SEM, Google Ads, and social media marketing. Familiarity with web design and content management systems (e.g., WordPress). Proficient in using digital tools like Google Analytics, Google Search Console, Meta Business Suite, Canva, etc. Excellent communication, creativity, and analytical skills. Ability to work independently and in a team environment.

Preferred Qualifications:

Google Ads or Meta Blueprint certification. Experience in email marketing platforms like Mailchimp or Sendinblue. Knowledge of basic graphic designing or video editing is a plus.
Job Type: Full-time

Pay: ?30,000.00 - ?35,000.00 per month

Benefits:

Paid sick time
Schedule:

Day shift Morning shift
Supplemental Pay:

Performance bonus
Experience:

Content marketing: 5 years (Required) SEO: 5 years (Required) SEM: 5 years (Required) Social media marketing : 5 years (Required)
Work Location: In person