Job Description

We are looking for a dynamic and creative Digital Marketing Expert (2 to 4 years of experience in SEO, AIO, and Social media marketing) to join our team and help elevate our brand presence across digital platforms.

Key Responsibilities:

1. SEO Strategy and Implementation:

- Develop and execute SEO and AIO strategies to improve organic search rankings and drive traffic to the website.
- Conduct keyword research and analysis to identify content opportunities.
- Optimize website content, including meta tags, headers, images, and on-page elements.
- Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEMrush.
- Stay up-to-date with the latest SEO trends and algorithm updates.

2. Social Media Management:

- Create, curate, and schedule engaging content for various social media platforms (Facebook, Instagram, LinkedIn, etc.).
- Design visually appealing social media posts and stories using Canva, Adobe suite, or similar tools.
- Develop and implement social media strategies to grow followers, increase engagement, and drive traffic to the website.
- Monitor social media trends and adjust strategies as needed.

3. Content Creation:

- Develop compelling blog posts, articles, and other content to support SEO and social media strategies.
- Collaborate with the design team to produce multimedia content, such as videos and infographics.

4. Analytics and Reporting:

- Prepare regular performance reports, providing insights and recommendations for improvement.
- Analyze competitor activity and market trends to identify new opportunities.

Required Skills and Qualifications:

- SEO Expertise:

- Proven experience in developing and implementing successful SEO strategies.
- Proficiency with SEO tools such as Google Analytics 4, Google Search Console, SEMrush, Ahrefs, or similar.
- Strong understanding of on-page and off-page SEO techniques.

- Social Media Marketing:

- Experience managing social media accounts and growing followers and engagement.
- Familiarity with social media management tools like Hootsuite, Buffer, or Sprout Social.
- Proficiency in Canva or other design tools to create social media graphics.

- Content Creation:

- Strong writing and editing skills, with the ability to create compelling and SEO-friendly content.
- Experience in creating multimedia content is a plus.

- Analytical Skills:

- Ability to analyze data, interpret trends, and make data-driven decisions.
- Experience with creating and presenting detailed performance reports.

- Additional Requirements:

- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
- Strong organizational skills with the ability to manage multiple projects simultaneously.
- Creative and proactive approach to problem-solving.
- Familiarity with AI tools, WordPress, Shopify, or other CMS platforms.

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

Flexible schedule Work from home
Application Question(s):

Current and Expected salary
Education:

Bachelor's (Preferred)
Experience:

Digital marketing: 2 years (Required)
Language:

English (Required)
Work Location: Remote