Hogar Technologies & Innovations LLP (HTI) is a technology-driven enterprise based in Kerala, specializing in the design and manufacturing of energy-efficient lighting solutions including solar lights, hybrid lighting systems, LED bulbs, floodlights, and more. With a commitment to innovation and sustainability, HTI delivers eco-friendly, reliable, and cost-effective lighting products tailored for residential, commercial, and institutional clients across India.
Key Responsibilities
Digital Marketing:
Plan, develop, and execute integrated digital marketing campaigns to promote the company's products and brand.
Manage social media platforms (Facebook, Instagram, LinkedIn, etc.) to drive engagement, visibility, and lead generation.
Perform Search Engine Optimization (SEO) and Search Engine Marketing (SEM) to boost online presence and website traffic.
Execute and monitor paid advertising campaigns (Google Ads, Meta Ads, etc.).
Analyz campaign performance metrics and prepare detailed reports with recommendations for optimization.
Collaborate with the sales and product teams to align marketing strategies with business goals.
Designing:
Create compelling visual content for various marketing platforms including social media posts, banners, brochures, flyers, and presentations.
Ensure design consistency with brand guidelines across all digital and print materials.
Design product Catalogues and technical illustrations to support sales and promotional activities.
Assist in basic video editing and enhancement for promotional videos and product demos.
Work closely with the marketing and product teams to bring creative ideas to life.
Required Skills & Qualifications
Bachelor's degree or diploma in Marketing, Graphic Design, Visual Communication, Digital Media, or a related field.
Proven experience in digital marketing and graphic design (Portfolio submission is mandatory).
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar design tools.
Strong understanding of digital marketing channels, social media marketing, SEO/SEM best practices.
Excellent visual design skills with a keen eye for detail.
Strong communication and teamwork skills.
Basic video editing skills are an added advantage.
Preferred Qualifications
Previous experience in the lighting, electrical, or technology product sectors.
Familiarity with website CMS platforms like WordPress.
Certifications in Google Ads, Meta/Facebook Marketing, or similar digital platforms.
Job Types: Full-time, Permanent
Pay: From ?8,651.66 per month
Work Location: In person
Beware of fraud agents! do not pay money to get a job
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.