Job Description

Key Responsibilities:

• Develop and manage digital marketing campaigns.
• Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, LinkedIn, and other relevant platforms.
• Track and analyze website traffic flow and provide regular internal reports.
• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time, or improving conversion.
• Edit and post content, videos, podcasts, and audio content on online sites.
• Create and execute email-based marketing campaigns.
• Identify new trends in digital marketing, evaluate new technologies, and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing.
• Work on SEO of the website pages.
• Conduct research on market developments, market needs, and the business' experience and summarize and present them to the team.
• Ecommerce experience required