Job Description

Job Purpose

To conceptualize, design, and execute creative digital marketing campaigns for promoting garment industrial machinery, spare parts, and services, with a focus on increasing brand visibility, generating quality B2B leads, and enhancing the company's online presence.

Key Responsibilities

Plan and execute

digital marketing campaigns

across platforms (Google Ads, Facebook, Instagram, LinkedIn, YouTube, etc.). Create

high-quality visual content

(images, videos, reels, infographics) relevant to garment industrial machinery. Manage and update

company website

, product pages, and online catalogs. Develop

SEO-friendly content

for blogs, product descriptions, and case studies. Monitor campaign performance and prepare

analytics & ROI reports

. Coordinate with the sales team for

lead follow-up

and promotional activities. Stay updated on

industry trends

and competitor strategies. Manage

email marketing campaigns

and newsletters.

Key Skills & Competencies

Proficiency in

digital marketing tools

(Meta Ads Manager, Google Ads, LinkedIn Campaign Manager). Experience with

graphic design tools

(Canva, Photoshop, Illustrator) and

video editing software

(Premiere Pro, CapCut, etc.). Knowledge of

SEO, SEM, and social media algorithms

. Strong

B2B marketing

understanding, preferably in machinery or manufacturing sectors. Good communication skills in

English & Hindi

(knowledge of regional languages is a plus). Creative thinking with attention to detail.

Qualifications & Experience

Bachelor's degree in Marketing, Mass Communication, Graphic Design, or related field. 1-3 years of experience in

digital marketing & creative content creation

(B2B preferred). Prior experience in

garment machinery / manufacturing industry

will be an advantage.

Salary & Benefits

Competitive salary (based on skills & experience) Performance-based incentives Professional growth & training opportunities

How to Apply

Interested candidates can send their resume, portfolio, and work samples to:

hr@grouphca.com

Job Type: Full-time

Pay: ?20,000.00 - ?35,000.00 per month

Benefits:

Provident Fund
Work Location: In person