Job Description

Location: Remote (India-based)

Company: Private Corporation (multiple business divisions)

Shift: 6:00 PM - 1:00 AM IST (to align with Canadian hours)

About the Role

We are looking for a Digital Marketing & Communication Specialist who can build strong online awareness for upcoming launches, create engaging content, and manage brand presence across multiple platforms. The role is not just about posting -- it requires creativity, storytelling, and campaign planning. The ideal candidate should know how to create suspense, curiosity, and excitement online before a launch, and then transition smoothly into full branding and awareness campaigns.

Responsibilities

Develop and execute a pre-launch content strategy (teaser posts, suspense campaigns, storytelling). Design and publish 3-4 engaging posts per week, including graphics, reels, stories, and interactive content. Create interactive posts that feel like conversations with the audience, connected to everyday life. Use tools like Canva, Photoshop, or AI platforms to design graphics and videos. Plan and produce short-form video content (reels, teasers, reveal campaigns). Gradually build awareness without revealing the brand name, then manage full reveal and launch campaigns. Maintain and grow brand presence across Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms. Brainstorm and implement new ideas for campaigns, engagement activities, and audience retention. Track analytics (reach, engagement, conversions) and prepare regular reports. Stay updated with the latest digital marketing and social media trends to keep content fresh.
Requirements

2-3 years of proven experience in digital marketing, social media, or communication roles. Strong design and video editing skills. Familiarity with ad platforms (Google Ads, Meta Ads, LinkedIn Ads) is an advantage. Excellent written and verbal communication. Ability to propose and implement new creative ideas independently. Availability during evening IST shift (6:00 PM - 1:00 AM).
What We Offer

Opportunity to lead suspense + launch campaigns for upcoming brands. A role with both creative freedom and structured responsibilities. A collaborative and growth-oriented environment.
How to Apply

Send your resume, portfolio/links to past work, and a short note on how you would plan a suspense-to-launch campaign for a new brand to madiyaneha@gmail.com
Job Types: Full-time, Part-time

Pay: ₹8,086.00 - ₹26,382.91 per month

Expected hours: 40 per week