: Digital Marketing Associate - Lead Generation & Email Marketing (AI-Driven)
Location:
[Remote / Onsite]
Employment Type:
Full-Time
Experience Level:
1+ Year
About Us
KM Accounts is a trusted offshore staffing company helping CPA firms, EA firms, bookkeeping firms, and accounting firms across the U.S. and Canada scale their practices with cost-effective, accurate, and secure Bookkeepers, Accountants, Tax Preparers, and Tax Reviewers.
We are looking for a
Digital Marketing Associate
who can leverage
email marketing, AI tools, and automation platforms
to generate high-quality leads. The ideal candidate is resourceful, tech-savvy, and eager to use modern tools like
ChatGPT, Apollo.io, and Smartlead.io
to run successful outreach campaigns.
Key Responsibilities
Email Marketing & Lead Generation
Plan, create, and execute
B2B email marketing campaigns
targeted at CPA and accounting firms.
Use
Smartlead.io and Apollo.io
for building email lists, campaign sequencing, and inbox management.
Personalize outreach emails with
ChatGPT and AI-assisted writing
to improve open and reply rates.
Monitor email metrics (deliverability, open rates, click-through rates, bounce rates) and optimize campaigns for higher conversions.
A/B test subject lines, messaging, and CTAs to improve campaign performance.
Content & Social Media Marketing
Generate AI-assisted content (email templates, LinkedIn posts, blogs, case studies) tailored to accounting industry prospects.
Manage LinkedIn company page and assist in running campaigns for brand visibility.
CRM & Automation
Maintain accurate lead data in CRM (Zoho/HubSpot).
Set up
automated workflows
to nurture cold leads into warm prospects.
Track prospect responses, follow-ups, and hand over qualified leads to the sales team.
AI & Productivity Tools
Actively use
ChatGPT and other AI-driven tools
for email writing, content generation, and prospect research.
Explore new productivity tools to enhance lead generation efficiency.
Analytics & Reporting
Provide weekly reports on email campaign performance, lead quality, and pipeline growth.
Share insights and suggest improvements to increase ROI from campaigns.
Requirements
Bachelor's degree in Marketing, Business, or related field.
1+ year of experience
in digital marketing, with a strong focus on
email marketing & lead generation
.
Hands-on experience with
Apollo.io, Smartlead.io, LinkedIn Sales Navigator, or similar tools
.
Working knowledge of
ChatGPT and AI-based content generation
.
Basic understanding of SEO, LinkedIn marketing, and B2B outreach.
Excellent written English skills with the ability to personalize outreach emails.
Preferred Skills (Good to Have)
Experience in B2B marketing for professional services (CPA, accounting, staffing, outsourcing).
Knowledge of deliverability best practices (SPF, DKIM, domain warm-up).
Familiarity with Google Ads, Meta Ads, or LinkedIn Ads.
Basic Canva/creative skills for email banners and social media posts.
What We Offer
Competitive salary + performance-based incentives.
Practical exposure to advanced
email marketing & AI tools
.
Opportunity to work in the U.S. accounting industry niche.
A collaborative and growth-driven work environment.
To Apply
Call +91 756 766 7666 or Hr@kmaccounts.com or
Click on the Link and Apply https://zfrmz.in/p6QupG7pf4prP2lgt4sU
Job Type: Full-time
Pay: ?10,000.00 - ?50,000.00 per month
Benefits:
Health insurance
Leave encashment
Paid time off
Provident Fund
Work from home
Work Location: Remote
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