Experience: 3-6 years.Responsibilities: Website keyword research, analysis & optimization Website on-page & off-page optimization for SEO Ranking Run & optimize Google Ads, Bing Ads, Facebook Ads & LinkedIn Ads Campaigns User Behavior Tracking using tools such as Google Tag Manager, SEMrush Knowledge of Google Keyword Planner/ Ubersuggest/ SEMrush Keyword research tools. Track, report, and analyze website analytics data via weekly, monthly reports (Google Analytics/ SEMrush). Create landing pages for capturing leads or goal conversion Execute tests, collect, and analyze data and results, identify trends and insights to achieve maximum ROI in paid search campaigns Knowledge of A/B, Multivariate, split testing to increase ROI of PPC Campaigns. Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.Requirements: 3+ years relevant experience in Search Engine Optimization/ PPC Advertising Demonstrable experience in Pay Per Click, Social Media, and display advertising campaigns, Discovery & Performance Max Campaigns Hands on knowledge of remarketing campaigns Hands on knowledge of SEO Strategy & Implementation Solid knowledge of website analytics tools (e.g., Google Analytics / SEMrush) Experience in setting up and optimizing Google AdWords, Facebook & LinkedIn campaigns Certification (Google AdWords, Facebook Ads) if any will be an added advantage.Education:B. Tech, B. E., B. Sc., BCA, MCA (Computer Science, Math, Physics, Chemistry, Statistics)Job Type: Full-timeSalary: ?216,571.25 - ?416,358.87 per yearBenefits:
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