Oh Stayz is a leading brand in the holiday homes and vacation rental industry. We provide private stays, luxury villas, and curated travel experiences across Kerala and Bangalore. As we grow our digital footprint, we are looking for a hands-on Digital Marketing Executive with 1 year of experience to manage online campaigns, improve SEO, and drive performance across platforms like Google, Meta, YouTube, and OTA listings.
Job Overview
We are seeking a Digital Marketing Executive to handle paid campaigns, organic SEO, analytics, social media ads, GMB management, OTA listings (Airbnb, Booking.com), and website optimization. The ideal candidate should be data-driven, proactive, and comfortable using digital marketing tools and platforms.
Key Responsibilities
Online Advertising & Paid Campaigns
Manage Google Ads campaigns: Search Ads, Display Ads, Performance Max
Create and optimize Meta Ads: Facebook Ads, Instagram Ads
Assist in running YouTube Ads and LinkedIn Ads
Track key metrics: CTR, CPC, CPL, ROAS, Conversion Rate
SEO & Online Visibility
Perform on-page SEO: keyword usage, meta tags, internal linking
Assist with off-page SEO: backlinks, blog submissions, citations
Manage Google My Business (GMB) listings for each property
Use SEO tools: Google Search Console, SEMrush, Ahrefs, Ubersuggest
Website Optimization & Analytics
Coordinate with developers to update and optimize a Node.js website
Track website performance using Google Analytics 4 (GA4) and Google Tag Manager (GTM)
Conduct technical SEO checks and improve website speed and performance
OTA Management
Maintain and update listings on Airbnb, Booking.com, MakeMyTrip, Goibibo, and Agoda
Update descriptions, images, pricing, amenities, and availability
Respond to guest messages and reviews and resolve listing issues
Content, Coordination & Reporting
Work with the design team on ad creatives and content
Prepare performance reports for campaigns, traffic, and leads
Coordinate with sales and operations to align digital campaigns with seasonal promotions
Required Skills
Minimum 1 year of experience in digital marketing or performance marketing
Strong knowledge of Google Ads, Meta Ads, SEO, and Google My Business
Familiarity with GA4, GTM, Canva, ChatGPT, WordPress, basic HTML/CSS
Ability to work independently and collaborate across departments
Communication fluency in English and Malayalam
Job Type: Full-time
Pay: ?15,000.00 - ?25,000.00 per month
Benefits:
Cell phone reimbursement
Schedule:
Day shift
Supplemental Pay:
Yearly bonus
Education:
Bachelor's (Required)
Experience:
Digital marketing: 1 year (Required)
Location:
Angamali, Kerala (Preferred)
Work Location: In person
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