Job Description

We're looking for a dynamic and results-driven

Digital Marketing Analyst

to join our growing marketing team. If you're passionate about driving performance through digital channels, love diving into ad metrics, and know how to optimize websites and campaigns for conversions, this is the role for you! You'll play a key role in managing our online presence, running paid campaigns, and driving measurable growth for our brand.

Job Responsibilities:

Plan, execute, and optimize

digital advertising campaigns on platforms like

Meta (Facebook/Instagram) Ads

and

Google Ads

Conduct comprehensive

SEO and Local SEO

audits and implement strategies to improve search engine rankings and organic visibility Manage and update

WordPress

websites, ensuring they are optimized for speed, SEO, and user experience Implement and manage

Social Media Optimization (SMO)

strategies to increase engagement, followers, and reach across platforms Analyze campaign performance and provide actionable insights through regular reporting using tools like Google Analytics and Meta Business Suite Collaborate with content and design teams to develop ad creatives, landing pages, and promotional materials Stay up to date with digital marketing trends, algorithm updates, and best practices to keep strategies fresh and effective

Skills Required:

Proficiency in

Meta Ads Manager

and

Google Ads

(Search, Display, Video campaigns) Strong understanding of

SEO principles

, including on-page, off-page, and technical SEO Experience with

Local SEO

strategies, including Google Business Profile optimization and citation building Working knowledge of

WordPress

for content management and basic website updates Solid grasp of

Social Media Optimization (SMO)

and platform-specific strategies (Facebook, Instagram, LinkedIn, etc.) Analytical mindset with experience in tools like

Google Analytics

, Google Search Console, and Meta Business tools Basic knowledge of HTML/CSS is a plus
Job Type: Full-time

Pay: ?18,000.00 - ?20,000.00 per month

Schedule:

Morning shift
Supplemental Pay:

Yearly bonus
Experience:

Facebook Advertising: 1 year (Preferred) Google Ads: 1 year (Preferred) PPC Campaign Management: 1 year (Preferred)
Work Location: In person