Job Description

As a Digital Marketing Executive, you will be responsible for planning, executing, and optimizing digital marketing strategies across various channels. You will play a key role in increasing brand awareness, driving website traffic, generating leads, and improving online engagement.

Key Responsibilities:

Develop and manage digital marketing campaigns across SEO, SEM, email, and social media platforms. Create, curate, and manage content for all digital channels. Monitor and analyze campaign performance using tools like Google Analytics and Google Ads. Optimize website content, landing pages, and user funnels for conversion. Manage and grow social media communities on platforms such as Instagram, Facebook, LinkedIn, and X. Execute email marketing campaigns and track key performance metrics. Collaborate with internal teams (e.g., design, sales) to align on messaging and objectives. Stay current with digital trends, tools, and best practices. Prepare reports and present insights and recommendations for improvement.

Key Skills Required

Performance Marketing (Google Ads, Meta, Amazon Ads) SEO/SEM with focus on Indian SERP trends Social Media Strategy (Instagram, YouTube, LinkedIn, X, ShareChat, Moj) Regional Language & Vernacular Content Marketing Influencer & Affiliate Marketing (Indian creators/YouTubers) CRM & Email Marketing (Netcore, Mailchimp, Zoho) Web & App Analytics (Google Analytics GA4, Mixpanel, CleverTap) E-commerce & D2C Strategy (Flipkart, Amazon, Myntra, Shopify) Marketing Automation (WebEngage, MoEngage) Budget Planning & ROI Optimization Team Management & Agency Coordination Excellent written and verbal communication skills.

Qualifications & Experience

A bachelor's degree in marketing, business, or a related field provides a solid foundation for digital marketing studies. Minimum 2 years of experience in digital marketing. Strong understanding of SEO, Google Ads, Meta Ads, email marketing, and content marketing.
Job Types: Full-time, Permanent

Pay: ₹10,044.88 - ₹42,979.77 per month

Work Location: In person