We are seeking a motivated and detail-oriented Digital Marketing Assistant to join our dynamic team. This role offers an exciting opportunity to develop and execute innovative marketing strategies across various digital platforms. The ideal candidate will have a passion for digital marketing, strong technical skills, and a creative mindset. This paid position is perfect for individuals eager to gain hands-on experience in SEO, social media management, content creation, and performance marketing within a collaborative environment.
Responsibilities
Assist in developing and implementing SEO strategies using SEO tools and keyword research techniques to improve website visibility.
Manage and optimize social media marketing campaigns across platforms such as Facebook, Instagram, and LinkedIn, including Facebook Advertising and social media management tools.
Create engaging content for blogs, social media posts, email marketing campaigns, and website updates using content creation skills and copywriting expertise.
Utilize Adobe Photoshop, Adobe Creative Suite, and graphic design skills to produce visual content that aligns with brand standards.
Maintain and update websites using WordPress and other content management systems, ensuring content accuracy and relevance.
Monitor campaign performance through Google Analytics, Google Ads (AdWords), SEM, and analytics tools to assess effectiveness and identify opportunities for optimization.
Support conversion optimization efforts by analyzing user data and implementing strategies to enhance engagement and lead generation.
Assist with marketing automation initiatives to streamline campaigns and improve customer engagement.
Conduct performance marketing activities focused on e-commerce platforms to drive sales growth.
Collaborate with the team on B2B marketing initiatives and contribute to overall digital marketing strategies involving HTML, CSS, JavaScript, SQL, and word press other technical skills as needed.
Qualifications
Proven experience or coursework in digital marketing disciplines such as SEO, SEM, social media marketing, or content creation.
Familiarity with SEO tools (e.g., SEMrush, Ahrefs), Google Analytics, Google Ads (AdWords), Facebook Advertising platforms, and Google AdWords certification is preferred.
Proficiency in Adobe Photoshop, Adobe Creative Suite (Photoshop, Illustrator), WordPress, HTML/CSS/JavaScript basics, SQL knowledge is a plus.
Strong copywriting skills with the ability to craft compelling content tailored for different audiences.
Experience managing social media accounts across various platforms with an understanding of social media management tools.
Knowledge of marketing automation tools and e-commerce platforms is advantageous.
Excellent analytical skills with the ability to interpret data from analytics tools to inform strategy adjustments.
Creative mindset with attention to detail; ability to work independently as well as part of a team in a fast-paced environment. This position offers an excellent opportunity for aspiring digital marketers to build their portfolio while contributing to impactful campaigns within a supportive team environment.
Job Type: Full-time
Pay: ₹10,000.00 - ₹15,000.00 per month
Benefits:
Flexible schedule
Health insurance
Life insurance
Work Location: In person
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