Develop marketing strategies that align with the organization\'s business goals Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising
Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
Conduct market research and analyze trends to identify new opportunities and improve campaign performance
Collaborate with cross-functional teams, including creative, content, and web development, to produce engaging content and optimize user experience
Stay up-to-date with emerging digital marketing trends and technologies
Requirements and skills:
Proficient in marketing automation tools
Excellent analytical skills and experience with web analytics tools
Strong project management skills
Excellent written and verbal communication skills
Master\'s degree in marketing, communications, or related field