Job Description

About the Role:

We are looking for a highly motivated Digital Marketing Executive to plan, execute, and optimize online marketing campaigns across various platforms. The ideal candidate will have hands-on experience in managing

SEO, SEM, Meta (Facebook/Instagram) ads, and keyword research

, along with strong analytical skills to measure performance.

Key Responsibilities:

Plan and execute

SEO strategies

to improve website ranking and organic traffic. Conduct

keyword research

using tools like Google Keyword Planner, SEMrush, Ahrefs, etc. Manage

SEM campaigns

on Google Ads (Search, Display, Video). Create, run, and optimize

Meta Ads campaigns

(Facebook & Instagram ads). Monitor campaign performance and optimize ROI across paid and organic channels. Perform

on-page and off-page SEO

activities including link building. Analyze campaign data, generate performance reports, and present insights. Collaborate with design and content teams for ad creatives, landing pages, and content strategy. Stay updated with the latest digital marketing tools, trends, and best practices.

Required Skills & Tools Knowledge:

Strong understanding of

SEO, SEM, and PPC

advertising. Hands-on experience with

Meta Ads Manager & Google Ads

. Knowledge of

Google Analytics / Search Console

. Familiarity with

keyword research tools

(SEMrush, Ahrefs, Ubersuggest, etc.). Basic understanding of

Content Marketing & Social Media Strategy

. Good analytical and data interpretation skills. Ability to create clear performance reports.

Preferred Qualifications:

Bachelor's degree in Marketing / Business / Communications or related field. Certification in

Google Ads / Meta Ads / Digital Marketing

is a plus. Strong communication & project management skills.

What We Offer:

Competitive salary & performance incentives. Opportunity to work on real-time projects & campaigns. Growth-focused environment with learning and development support.
Job Type: Full-time

Pay: ?15,000.00 - ?30,000.00 per month

Work Location: In person