Dynamics Hooqx Digital Services Pvt. Ltd. is a fast-growing digital solutions company specializing in digital marketing, branding, web development, and business growth strategy. We are passionate about creativity, performance, and delivering measurable results to our clients.
Position Overview:
We are looking for an experienced and data-driven
Digital Marketing Analyst
to join our team. The ideal candidate will have a strong background in analyzing marketing data, optimizing digital campaigns, and improving online visibility and ROI.
Key Responsibilities:
Plan, execute, and analyze performance marketing campaigns across Google Ads, Meta Ads, and other digital platforms.
Monitor and evaluate campaign performance using analytics tools such as Google Analytics, Google Tag Manager, and Data Studio.
Manage and optimize
social media platforms
(Facebook, Instagram, LinkedIn, YouTube, etc.) to drive engagement and growth.
Conduct keyword research, competitor analysis, and audience segmentation.
Generate reports on campaign performance, ROI, and recommendations for improvement.
Collaborate with the creative and content teams to ensure cohesive marketing strategies.
Stay updated with the latest trends and best practices in digital marketing, SEO, SEM, and analytics.
Key Skills & Qualifications:
Minimum
2 years of experience
as a Digital Marketing Analyst or in a similar role.
Proficiency in
Google Ads, Meta Ads, Google Analytics, SEO, SEM, and social media management.
Strong analytical and problem-solving skills.
Experience with tools like Google Tag Manager, Ahrefs, SEMrush, and Excel for reporting.
Excellent understanding of digital marketing metrics (CTR, CPC, CPA, ROAS, etc.).
Knowledge of email marketing, remarketing, and conversion tracking will be an advantage.
Excellent communication and presentation skills.
Educational Qualification:
Bachelor's degree in Marketing, Business Administration, or a related field. Certification in Google Ads, Analytics, or Digital Marketing will be preferred.
Salary:
As per experience and last drawn salary.
How to Apply:
Interested candidates can send their updated resume to
s.anjum@hooqx.com
with the subject line "Application for Digital Marketing Analyst - Saltlake".
Job Type: Full-time
Pay: ₹15,000.00 - ₹25,000.00 per month
Experience:
Digital marketing: 3 years (Required)
Google Ads: 2 years (Required)
Social media management: 2 years (Preferred)
Location:
Salt Lake, Kolkata, West Bengal (Required)
Work Location: In person
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