Job Description

Key Responsibilities:

Plan and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising. Manage and maintain the company's website and optimize content for SEO and user experience. Design, build, and maintain a strong social media presence across multiple platforms. Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs). Identify trends, insights, and emerging technologies, and optimize spend and performance accordingly. Collaborate with internal teams (design, content, sales) to create landing pages and optimize user experience. Manage paid campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.) to drive targeted traffic and conversions. Prepare engaging content for blogs, newsletters, and promotional materials. Monitor competitors' activities and provide insights to strengthen digital strategy. Ensure brand consistency across digital channels.

Requirements:

Bachelor's degree in Marketing, Business, Communications, or related field. Proven working experience (1-3 years for junior / 3-5 years for senior) in digital marketing. Strong knowledge of SEO, SEM, Google Analytics, and CRM tools. Experience in managing social media platforms and paid ad campaigns. Knowledge of HTML, CSS, and content management systems (preferred but not mandatory). Excellent communication, analytical, and multitasking skills. Creative mindset with strong attention to detail.

Preferred Skills:

Certification in Google Ads, Analytics, or HubSpot. Experience with marketing automation tools (e.g., Mailchimp, HubSpot, Zoho). Basic knowledge of graphic design (Canva, Photoshop) and video editing tools.
Job Type: Full-time

Pay: ₹9,231.48 - ₹36,234.87 per month

Benefits:

Health insurance
Work Location: In person