Job Description

Analyze current marketing activities using relevant parameters and provide actionable recommendations to the marketing team. Research and analyze external and internal marketing data (e.g., global trends, demographics, competitor strategies) to identify business trends and new opportunities. Stay fully informed on market trends, industry research, and implement best practices. Provide recommendations on leveraging identified opportunities for product and market growth. Contribute to the development of business intelligence by creating experimentation frameworks to improve marketing targeting through segmentation and to evaluate the incremental impact of campaigns. Collate and consolidate data from multiple sources to generate actionable insights. Provide inputs to the BI team regarding the relevance of data points and suggest new data points to capture for enhanced decision-making. Devise and evaluate methods for data collection, including surveys, questionnaires, and opinion polls.
Job Type: Full-time

Pay: ?10,028.67 - ?42,723.81 per month

Benefits:

Health insurance Provident Fund
Work Location: In person