Job Description

We are seeking passionate and talented individuals to join our team as Digital Marketing Analysts for our e-commerce company. In this role, you will be responsible for developing and implementing digital marketing campaigns to drive traffic, increase brand awareness, and boost sales on our e-commerce platform. A strong understanding of digital marketing tactics, analytics, and e-commerce best practices is essential for success in this position. Responsibilities:

• Conduct keyword research, competitor analysis, and technical audits to identify and address website issues.
• Perform on-page and off-page optimization to improve website visibility and search engine rankings.
• Manage and optimize internal linking strategies and conduct SEO experiments to explore new opportunities.
• Develop and execute SEO campaigns, Google AdWords campaigns, and social media campaigns.
• Set up and configure Google Analytics, Google Search Console, and Google Tag Manager, including sitemap creation, robots.txt setup, and goal/event tracking.
• Troubleshoot issues related to Google Analytics, Google Search Console, and Google Tag Manager.
• Generate bi-weekly/monthly reports as per requirements and implement link-building campaigns aligned with SEO goals.
• Monitor search results and performance across major search channels.
• Administer search programs such as XML sitemaps and webmaster tools, and provide diagnostic reports on client projects.
• Assist in developing and executing communication/content strategies in line with SEO goals.
• Conduct market research and monitor industry trends to inform marketing strategy.
• Create and manage content for the company\'s website, blog, and social media accounts.
• Analyze website traffic and user behavior to optimize user experience and conversion rates.
• Create and maintain reports on campaign performance and present findings to stakeholders.
• Collaborate with cross-functional teams, including product development and customer service, to align with brand messaging and overall marketing strategy.
• Stay up-to-date with new technologies and digital marketing strategies to improve campaigns and drive business results.
• Develop and implement customer retention strategies, such as loyalty and referral programs, to increase customer lifetime value.
• Continuously monitor and optimize the e-commerce platform\'s user experience to improve conversion rates and revenue.

Requirements:

• 0-2 years of experience in digital marketing, with a focus on SEO, AdWords, Google Analytics, Social Media, and Email Marketing.
• Proficiency in contemporary tools such as Google Analytics, Google Search Console, Google Tag Manager, and SERP tools.
• Strong knowledge of best SEO practices and understanding of the latest algorithm updates.
• Ability to conduct market research and analyze industry trends to inform marketing strategy.
• Excellent content creation and management skills for websites, blogs, and social media.
• Proficient in analyzing website traffic and user behavior to optimize user experience and conversion rates.
• Experience in creating and maintaining reports on campaign performance and presenting findings to stakeholders.
• Ability to collaborate effectively with cross-functional teams and align with brand messaging and marketing strategy.
• Strong desire to stay updated with new technologies and digital marketing strategies to improve campaigns and drive business results.
• If you are passionate about digital marketing and have a drive to succeed, we would love to hear from you. Join our team and be part of an exciting journey in the e-commerce industry.

Job Type: Full-time Salary: From \xe2\x82\xb9180,000.00 per year Schedule:

• Day shift

Supplemental pay types:

• Overtime pay
• Performance bonus
• Yearly bonus

Ability to commute/relocate:

• Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor\'s (Preferred)

Experience:

• Digital marketing Analyst: 1 year (Required)

Speak with the employer
+91 8985224427