Responsible for planning, creating, and optimizing paid advertising campaigns across digital platforms to drive leads, sales, and brand visibility.
Key Responsibilities:
Run and optimize
Facebook/Meta Ads, Google Ads, Instagram Ads
Conduct keyword research & audience targeting
Monitor campaign performance and adjust budgets & bids
Create ad copies, creatives coordination, and A/B testing
Track KPIs (CPC, CTR, CPA, ROAS)
Generate weekly/monthly performance reports
Coordinate with design and marketing teams for creatives
Ensure campaigns meet business goals and ROI targets
Skills Required:
Expertise in Google Ads & Meta Ads Manager
Strong analytical & reporting skills
Knowledge of SEO basics, funnels, and remarketing
Good understanding of landing pages & conversion tracking
Creativity with ad concepts and targeting strategies
Qualifications:
Degree in Marketing / Digital Marketing
Certification in Google Ads / Meta Ads preferred
Job Types: Full-time, Permanent
Pay: ?25,000.00 - ?35,000.00 per month
Benefits:
Provident Fund
Work Location: In person
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