who can drive online outreach, manage paid and organic campaigns, and generate high-quality leads through multiple digital channels. The ideal candidate is analytical, creative, and comfortable with performance-driven marketing.
Key Responsibilities
Plan and execute digital marketing campaigns across Google Ads, Meta Ads, and other platforms
Set up, monitor, and optimize paid campaigns for maximum ROI
Manage social media presence and content distribution
Generate qualified leads through paid ads, email marketing, landing pages, and social platforms
Conduct keyword research and optimize website/landing pages for SEO
Analyse campaign performance using Google Analytics, Meta dashboards, and other tools
Maintain CRM entries and track lead quality and conversion metrics
Collaborate with sales teams to improve lead nurturing processes
Identify new growth opportunities, channels, and trends
Required Skills & Qualifications
Strong understanding of
digital marketing fundamentals
Experience with
Meta Ads Manager, Google Ads, Google Analytics, and SEO tools
Knowledge of funnel building, lead magnets, and landing page optimization
Basic understanding of CRM systems (HubSpot, Zoho, or similar)
Good written communication and analytical skills
Ability to manage budgets and deliver performance-focused results
Preferred: Experience in
EdTech
, lead generation, or education-related campaigns
Job Type: Full-time
Pay: ?15,000.00 - ?20,000.00 per month
Work Location: In person
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