WordPress Development, Social Media Management, SEO, Content Creation, and Digital Campaign Execution
. The ideal candidate should be capable of creating engaging content, managing websites, running campaigns, and delivering measurable growth across all digital platforms.
Key Responsibilities:
Develop, update, and maintain websites using
WordPress
, ensuring responsiveness, performance optimization, and smooth user experience.
Manage
website backups, plugin updates, security checks
, and resolve technical issues when required.
Plan, create, and publish
daily/weekly social media posts
aligned with marketing strategy and brand guidelines.
Execute and optimize
paid campaigns
across social media platforms and Google Ads.
Shoot, edit, and prepare
photos and videos
(reels, shorts, product videos) for social media and website content.
Write high-quality
blogs, landing pages, website content, newsletters, captions, and ad copies
.
Conduct comprehensive
SEO activities
including keyword research, competitor analysis, on-page SEO, technical SEO, content optimization, and off-page link-building strategies.
Analyze
website and campaign performance metrics
using analytics tools and deliver insights to improve ROI.
Plan and manage
monthly content calendars
and campaign schedules.
Manage and optimize
Google My Business
and local SEO activities.
Collaborate with sales, design, and internal teams to gather inputs and ensure timely content delivery.
Research trending topics, hashtags, competitor strategies, and industry updates to enhance digital performance.
Design or coordinate creation of appealing visuals using
Canva/Photoshop
, maintaining brand consistency.
Optimize
landing pages
for lead generation and higher conversions.
Manage
email marketing campaigns
, newsletters, and automation sequences using tools like Mailchimp, HubSpot, or similar.
Prepare weekly and monthly
reports
on website traffic, campaign results, lead generation, and social engagement.
Support in developing and executing
lead generation strategies
, content funnels, and engagement plans.
Assist in creating
marketing collateral
, including brochures, banners, and offline promotional content when needed.
Maintain a consistent and strong
brand presence
across all digital platforms.
Required Skills & Expertise:
Strong expertise in
WordPress development
including page building, plugin handling, and troubleshooting.
Proficiency in