Develop and execute end-to-end digital marketing campaigns (Google Ads, Meta, LinkedIn, SEO, email) aligned with Plugzmart's GTM plans
Own Plugzmart's SEO/SEM strategy - from keyword planning to website optimization and backlink generation
Manage Google Ads campaigns to target OEMs, CPOs, real estate developers, fleet operators, and government tenders - from strategy to ROI tracking
Manage social media content calendars for LinkedIn, Instagram, and Facebook - focused on brand storytelling, product education, and lead nurturing
Analyze campaign performance using tools like Google Analytics, Meta Ads Manager, Search Console, and provide actionable insights
Coordinate email marketing drip campaigns for different personas: builders, landowners, businesses, fleet owners
Support product launches (e.g. Relay), thought leadership series, and PR campaigns with digital-first strategies
Collaborate with designers and content writers to create high-impact visuals, videos, and creatives
Monitor industry trends and competitor activity to keep Plugzmart ahead in the EV marketing game
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