Job Description

1. Social Media Optimization (SMO)

Expertise in Facebook, Instagram, LinkedIn, and YouTube optimization. Ability to grow engagement, reach, and brand visibility.

2. Meta Ads Management

Creating and managing campaigns for leads, traffic, and conversions. Strong skills in audience targeting, A/B testing, and ad optimization.

3. Google Ads Expertise

Experience with Search, Display, Video, and Performance Max campaigns. Keyword research, bidding strategies, and conversion tracking.

4. Content & Creative Strategy

Ability to plan engaging social media content. Coordination with designers for ad creatives and posts.

5. Analytics & Reporting

Proficient with Meta Ads Manager, Google Analytics, and Data Studio. Ability to analyze campaign performance and prepare reports.

6. SEO Basics

Understanding of keyword research, on-page optimization, and ranking factors.

7. Communication & Client Handling

Ability to understand client goals and convert them into marketing strategies. Strong communication and presentation skills.

8. Time Management

Ability to manage multiple ad accounts and deliver results on time.

9. Problem-Solving

Skilled in analyzing low-performing campaigns and improving ROI.

10. Continuous Learning

* Keeps up with the latest trends in digital marketing and platform updates.