Job Description

We are seeking a creative and results-driven Digital Marketing Professional to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. The ideal candidate should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Key Responsibilities:

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns Design, build, and maintain our social media presence (Facebook, Instagram, LinkedIn, etc.) Identify trends and insights, and optimize spend and performance based on the insights Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints Instrument conversion points and optimize user funnels Collaborate with agencies and other vendor partners Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate

Required Skills & Qualifications:

Bachelor's degree in Marketing, Business, or a related field Proven working experience in digital marketing (2-5 years preferred) Strong knowledge of SEO, Google Ads, Social Media Marketing, Email Campaigns, and Analytics tools Up-to-date with the latest trends and best practices in online marketing and measurement Experience in optimizing landing pages and user funnels Excellent communication and interpersonal skills Proficiency in tools like Google Analytics, Google Search Console, Meta Business Suite, Canva, Mailchimp, etc.
Job Types: Full-time, Permanent

Pay: ?30,000.00 - ?50,000.00 per month

Benefits:

Cell phone reimbursement Internet reimbursement Paid sick time
Schedule:

Day shift
Supplemental Pay:

Performance bonus Yearly bonus
Experience:

SMM: 3 years (Preferred)
Work Location: In person