Job Description

We are looking for a

data-driven Digital Marketer

with expertise in

performance marketing, SEO-driven content strategy, and social media growth

. The ideal candidate should have a proven track record of planning, executing, and optimizing campaigns to drive measurable ROI .

Performance Marketing

Plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other digital platforms. Drive measurable results in lead generation, conversions, CAC reduction, and ROAS improvement.
Conduct

A/B testing, audience segmentation, and funnel optimization

to enhance performance. Monitor, analyze, and report campaign KPIs (CTR, CPC, CPA, ROAS) and make data-backed recommendations.

SEO & Website Content

Develop and execute an

SEO strategy

to improve

organic traffic, keyword rankings, and domain authority

. Optimize website structure, landing pages, and content for

search visibility and conversion rate improvement (CRO).
Collaborate with content creators to build

SEO-friendly blogs, product pages, and resources

that generate measurable organic leads. Track and report progress using tools like

Google Analytics, Search Console, SEMrush/Ahrefs.

Social Media Presence & Brand Growth

Manage and grow social media presence across LinkedIn, Instagram, Facebook, and other relevant channels. Create and execute a

content calendar

aligned with brand goals and campaigns. Monitor

engagement rates, follower growth, and reach

while optimizing content for maximum impact. Run

social media ads

to boost brand visibility and lead generation.

Qualifications & Skills

1-3 years of experience in digital marketing with a strong focus on

performance marketing and SEO.

Hands-on experience with

Google Ads, Meta Business Suite, LinkedIn Campaign Manager.
Proficiency in

Google Analytics, Search Console, SEMrush, Ahrefs, or similar SEO tools.

Strong analytical skills to turn data into actionable insights. Creative mindset with the ability to craft compelling content and campaigns.

KPIs for Success

Improvement in

ROAS, CTR, and lead-to-conversion ratio.

% Growth in

organic traffic, keyword rankings, and domain authority.

% Increase in

social media engagement and followers.

Reduction in

CPC, CPA, and overall customer acquisition cost.

Job Types: Full-time, Permanent

Pay: ?20,000.00 - ?30,000.00 per month