Digital Marketer – Brand, Social & Content Strategy

Year    GJ, IN, India

Job Description

About Yanolja Cloud Solution


Yanolja Cloud Solution (YCS) is the global SaaS powerhouse behind the digital transformation of the hospitality and travel industry. With 33,000+ clients in 170+ countries, we build cloud-based hotel management tools and distribution systems that power the future of hospitality.
We are now on a mission to

elevate our digital presence

and brand storytelling to a global standard--and we're looking for a

Digital Marketer

who can think big, move fast, and shape how the world sees YCS.

About the Role


As a

Digital Marketer

, you will own and execute our digital brand narrative across platforms like

LinkedIn, Instagram, X (Twitter), and YouTube

. You will work at the intersection of

content, strategy, creativity, and technology

, ensuring that every piece of digital content we produce reflects our core values, excites our audience, and positions YCS as a category leader in global hospitality tech.
We are looking for someone who is

not just a doer, but a thinker.

Someone who combines

creative intelligence with AI fluency

--and has the hunger to get things done and done right.

Key Responsibilities

Own Our Voice:

Manage and grow YCS's social media presence across LinkedIn, Instagram, Twitter, and YouTube, aligned with our brand tone and personality.

Create Engagement-First Content:

Work with design and video teams (or AI tools) to produce compelling, scroll-stopping content--from carousels and reels to founder quotes, behind-the-scenes, webinar snippets, customer testimonials, case studies, and more.

Audience Understanding:

Deeply understand our target personas (hoteliers, travel partners, distributors, tech buyers) and create tailored content that speaks to their needs and goals.

Strategic Storytelling:

Design monthly content calendars with strategic themes (product, brand, events, culture, customer success, etc.). Own the execution from concept to post.

AI-Powered Execution:

Leverage

AI tools

(like ChatGPT, Midjourney, Runway, Descript, Copy.ai, Notion AI, Canva Magic, etc.) to scale content production, brainstorm creative ideas, generate visuals, analyze trends, and personalize content.

Experiment & Optimize:

Run experiments on content formats, post timing, hooks, and CTAs to grow followers, increase engagement, and drive conversion where relevant (e.g., event signups).

Brand Consistency:

Ensure every post, caption, and comment aligns with YCS brand identity, visual guidelines, and messaging across global regions.

Insights & Reporting:

Track key metrics like impressions, shares, engagement rates, and follower growth. Use data to guide future strategy.

What We're Looking For

Must-Haves:


3-6 years of experience in

digital marketing, content, or social media management

, preferably in tech, SaaS, or B2B brands.
Strong command over

LinkedIn and Instagram

as strategic business platforms.
Outstanding

idea generation ability

--you're constantly thinking about what could work better, what hasn't been done yet, and what will make us stand out.
A

get-things-done attitude

--you take ownership, move fast, and deliver with pride.
Deep understanding of

brand building and storytelling

in a digital-first world.
Solid writing skills: you can write sharp, professional, and human copy that resonates.
Proficiency in AI tools to

speed up, scale, or improve

content, visuals, and planning workflows.
Familiarity with

social scheduling and analytics tools

(Buffer, Later, Hootsuite, Creator Studio, etc.)

Good-to-Have:


Experience working with

hospitality, travel tech, SaaS, or B2B

audiences.
Experience working with video content (short-form reels, webinar clips, teasers).
Some design sense or Canva/Photoshop/AI design skills to mock up visuals quickly.
Understanding of

regional/global nuances

(APAC, MENA, North America, LATAM).
KPIs You'll Drive
Monthly engagement rate across platforms
Follower growth (especially on LinkedIn)
Content output velocity (ideas to execution speed)
Brand mentions, shares, and inbound DMs
AI adoption rate across your marketing tasks
Contribution to event/webinar/lead gen visibility
? Work Setup & Team

Location:

Surat, Gujarat (in-office preferred for cross-functional collaboration)
Work closely with the

performance marketing

,

content

,

design

, and

regional sales teams


Reporting directly to the

Marketing Lead


Why Join YCS?
You'll work on

one of the most respected global SaaS brands

in hospitality tech
You'll

own the brand voice and visual presence

across high-impact channels
You'll

grow rapidly

and work with a team that values execution, innovation, and collaboration
You'll get to

push creative boundaries

using AI and global best practices
You'll join a team that is bold, ambitious, and building the future of travel tech

If you're creative, curious, and ready to build something meaningful--


apply now and become the voice of Yanolja Cloud Solution.


Let me know if you'd like this formatted for LinkedIn or job boards like AngelList or Naukri, or if you'd like a shorter version for internal hiring mailers or outreach messages.

Beware of fraud agents! do not pay money to get a job

MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.


Job Detail

  • Job Id
    JD3804999
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    GJ, IN, India
  • Education
    Not mentioned
  • Experience
    Year