Job Description

Landor is looking for a Designer (Guidelines Specialist) to join our Global Design Studio India. Could this be you?

We are Landor.

World-leading brand specialists.

Consulting. Design. Experience.

Connecting business strategy to brand.

Bringing every facet of brand to life.

Creating brand-led experiences for talent & customers.

United in our drive to make a positive difference.

Proudly part of WPP.

We build brands, designed to transform.

Our Landor Group also includes leaders in sonic branding, amp,

workspace & architectural design experts, BDG

and award-winning motion specialists, ManvsMachine.

Role Overview:

In this role, you will focus on developing comprehensive

brand guidelines

for leading global corporates and FMCG brands. As a key member of the Guidelines Team within the Global Design Studio (GDS), you'll be responsible for crafting detailed and technical brand documentation for national and international applications. Your contributions will support both corporate and retail identity systems, ensuring visual consistency across all touchpoints. A proactive, organized, and collaborative mindset is essential, as your input will directly shape the successful implementation of visual identity across diverse scenarios.

What you'll do:

Provide expert advice to the design and artwork departments about which master elements of the new brands need to be prepared, artworked or retouched before work can commence on the guidelines Systematically and logically analyse the projects, and advise on the most logical structure and content of guidelines Understand which elements of the new brands need to be included, explained and detailed in the guidelines Foresee, identify, discuss and solve any potential problems in relation to creating new brands Manage the setting up of new guidelines, based on existing templates and guideline examples including the design and layout of individual pages Ensure that all design examples within the guidelines are consistent and fully comply with all associated guidelines Ensure that guidelines are clear, logical, comprehensive and easy to understand for any potential internal or external user Have a keen eye and understanding of typography, publication design, and overall page layout and construction Liaise internally to discuss, manage and implement changes until final approval Manage your deadlines, and be proactive with your time

What you'll need:

You will be a designer with solid knowledge of print processes and a detailed understanding of design systems and global trends in the domain The role requires an experience in crafting detailed corporate guidelines, brand guidelines, editorial pieces, and/or annual reports and sustainability reports You must be an analytical thinker and have a highly logical, systematic approach to your work An eye for detail is essential and you must be highly precise You must display excellent organisational and time management skills A keen attention to detail and the ability to work independently managing multiple, concurrent projects You will be self motivated and thrive in a deadline-driven and fast-paced environment InDesign and Illustrator are essential, and experience in Photoshop would be advantageous Have extensive branding and typographic experience

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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