Ink In Caps is a state-of-the-art MarTech agency that empowers brands to create scalable, immersive marketing experiences. We specialize in blending technology and storytelling to craft experiences that leave a lasting impact. From AI-powered campaigns and AR/VR activations to spatial computing solutions and strategic design, we deliver innovative, high-impact strategies that redefine how brands engage with their audiences.
About the Role
We're looking for a full-time Design Strategist who is curious, articulate, and passionate about making sense of the world around them. This is a multi-disciplinary role that blends culture, business, and creativity. You'll help craft brand narratives, shape spatial experiences, design content platforms, and drive creative decisions grounded in insight.
What you'll do
As a Design Strategist, you'll play a key role in shaping strategic thinking across brand, digital, and spatial experiences. You'll help uncover insights, structure narratives, and co-create ideas that solve real-world problems in imaginative ways.
Conduct Research
: Lead and support foundational and secondary research, including user interviews, expert conversations, competitive analysis, trend studies, and more.
Mine Insights
: Translate observations into actionable insights and frameworks that fuel strategy and creativity.
Craft Narratives
: Build compelling storytelling frameworks, moodboards, and presentations to express strategic ideas clearly and visually.
Co-create Experiences
: Collaborate with cross-functional teams across strategy, design, and tech to ideate and refine immersive concepts for clients.
Plan & Execute:
Help structure timelines, guide decisions, and ensure strategic intent flows through from idea to execution.
What we'd like you to bring to the table
Curiosity, empathy, and a strong designers' mindset
Experience with research tools and techniques - including interviews, insight synthesis, ideation and deck-making
Ability to structure thinking and communicate clearly, both visually and verbally
A sense of ownership and a love for collaborative problem-solving
Bonus: Familiarity with tools like Adobe Suite, Figma, ChatGPT, or other AI-powered research / design tools
You'll thrive in this role if you are
A self-aware creator who is excited by both structure and chaos
Comfortable balancing deep thinking with fast-paced creativity
A cultural sponge who loves connecting ideas across disciplines
Passionate about how design, storytelling, and technology shape experiences
Other details about the role
Employment type: Full-time
Work location: This role is based out of our office in Goregaon East (Mumbai).
Work hours: Monday to Saturday, 10:30 am to 7:30 pm (2nd and 4th Saturdays are off).
Job Types: Full-time, Permanent
Pay: ₹45,000.00 - ₹50,000.00 per month
Benefits:
Health insurance
Provident Fund
Ability to commute/relocate:
Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
How much experience do you have as a Design strategist or in a similar role?
What is your current CTC?
Is your expected CTC between 4-6 lpa
Work Location: In person
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