Job Description

We're looking for a visionary and hands-on leader to head

Global Branding Communication

at Lenskart. This role drives how our brand is experienced across

India and international markets

(Singapore, Thailand, UAE, KSA) by owning design, storytelling, and creative execution across multiple touchpoints.


As the

Global Lead

, you will manage and scale four critical verticals while setting the creative direction for a brand that combines

fashion, technology, and lifestyle

.

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Key Responsibilities

You will

lead and collaborate on four verticals globally

:

Branding & Packaging Design

+ Develop global design systems and guidelines.
+ Drive innovation in packaging for eyewear and accessories, ensuring sustainability and aesthetics.

Visual Merchandising Design

+ Shape in-store experience strategies for retail and partner locations.
+ Deliver VM concepts that translate global identity to local contexts seamlessly.

Fashion-forward Collections & Sale Campaigns

+ Conceptualize and lead creative storytelling for seasonal launches, trend-driven collections, and key business campaigns.
+ Blend global fashion cues with local market insights to craft compelling narratives.

3D Production

+ Oversee photorealistic 3D visualizations for product launches, campaigns, and digital assets.
+ Drive adoption of cutting-edge 3D tools for faster and scalable production.

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Additional Responsibilities

Global Brand Strategy:

Build and implement communication frameworks for consistency and relevance across all markets.

Cross-functional Collaboration:

Work closely with Marketing, Retail, and Product teams to create unified consumer experiences.

Team Leadership:

Manage, mentor, and inspire a multi-market design team.

Brand Governance:

Ensure brand consistency across every channel, touchpoint, and geography.
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Requirements

8+ years of experience in

branding, design, or fashion communication

, with proven leadership experience. Strong portfolio demonstrating expertise in branding, campaign strategy, and visual design. Ability to interpret

fashion and cultural trends

into impactful brand communication. Hands-on experience with 3D production and digital tools preferred. * Exceptional leadership and stakeholder management skills.