Job Description

Key Responsibilities:

Brand Strategy & Planning:

Develop and implement brand strategies and marketing plans for existing and upcoming CNS products, with a focus on Parkinson's and Alzheimer's therapy areas.

Product Launch Management:

Lead launch planning and execution for

Crexont

and other pipeline products, ensuring cross-functional alignment and timely roll-out.

Market & Competitive Intelligence:

Monitor industry trends, competitor activity, and market dynamics to identify growth opportunities and inform product positioning.

KOL Engagement & CME Initiatives:

Work closely with the medical team and sales force to build strong relationships with key opinion leaders (KOLs) and support CME programs.

Sales Force Training:

Collaborate with sales training teams to ensure the field force is well-equipped with product knowledge and promotional tools.

Collaboration & Coordination:

Work closely with cross-functional teams including Medical Affairs, Supply Chain, Regulatory, and Sales to ensure flawless execution of brand plans.

Marketing Collaterals:

Create, review, and approve promotional materials and campaigns in compliance with internal and external guidelines.

Qualifications & Experience:

Education:

B.Pharm / M.Pharm / B.Sc. with MBA in Marketing or related field. *

Experience:

3-6 years of relevant experience in PMT, preferably in CNS segment with exposure to

Parkinson's and Alzheimer's

therapy areas.