Job Description

Job Purpose

The Deputy Manager - Digital Marketing will be responsible for planning, executing, and optimizing digital marketing strategies to enhance brand visibility, generate quality leads, and drive business growth across digital platforms.

Key Responsibilities

Develop and execute comprehensive digital marketing strategies aligned with business objectives Manage and optimize paid campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, etc. Oversee SEO, SEM, display advertising, and website performance Drive lead generation campaigns and ensure cost-effective conversions Monitor campaign performance, analyze data, and prepare regular MIS and performance reports Coordinate with creative, content, and external agencies for campaign execution Manage social media strategy, content calendars, and engagement metrics Optimize landing pages and user funnels to improve conversion rates Track industry trends, digital innovations, and competitor activities Ensure brand consistency across all digital communication

Key Skills & Competencies

Strong knowledge of performance marketing and analytics tools (Google Analytics, Search Console, Meta Business Suite, etc.) Proficiency in SEO/SEM strategies and campaign optimization Data-driven mindset with strong analytical skills Excellent communication and stakeholder management skills Ability to manage multiple campaigns and deadlines effectively Experience in real estate, BFSI, or consumer-driven industries (preferred)
Job Types: Full-time, Permanent

Pay: ₹50,000.00 - ₹80,000.00 per month

Benefits:

Health insurance Provident Fund
Work Location: In person