Job Description

Customer Marketing Manager

Summary:
The Customer Marketing Manager is responsible for developing and implementing marketing strategies to drive customer engagement and retention. This role requires a deep understanding of customer behavior and the ability to create targeted campaigns that resonate with the target audience.

Roles and Responsibilities:Develop and execute customer marketing campaigns to drive engagement and retention. Analyze customer data to identify trends and insights that inform marketing strategies. Create targeted messaging and content that resonates with the target audience. Collaborate with cross-functional teams to ensure alignment on marketing initiatives. Measure and analyze the effectiveness of marketing campaigns and optimize strategies based on data-driven insights.


Qualifications:4 years of experience in a marketing role, with a focus on customer marketing. Bachelor's degree in Marketing, Business, or related field. Strong analytical skills and the ability to interpret data to drive marketing decisions. Excellent communication and interpersonal skills. * Experience with marketing automation tools and CRM systems.