We are seeking a highly organized and experienced CRM Process Manager to oversee and optimize customer relationship management (CRM) processes. The successful candidate will be responsible for managing and improving CRM systems, workflows, and data management practices to enhance customer engagement, retention, and overall business performance.
Key Responsibilities:
1.
CRM Process Optimization:
o Manage and streamline CRM processes to ensure optimal customer experience and operational efficiency.
o Identify gaps or inefficiencies in existing CRM workflows and implement process improvements.
o Develop and implement best practices for CRM system utilization, focusing on automation and personalization.
2.
CRM System Management:
o Oversee day-to-day operations of CRM systems, ensuring data integrity, accuracy, and consistency.
o Collaborate with IT and other teams to integrate CRM systems with other business platforms (e.g., marketing, sales, and customer support).
o Monitor CRM system performance and suggest enhancements or upgrades when necessary.
3.
Data Management & Reporting:
o Ensure accurate collection, tracking, and analysis of customer data across all touch points.
o Provide insights and actionable recommendations based on CRM data and performance metrics.
o Generate regular reports on customer engagement, retention, and lifecycle management to inform business decisions.
4.
Collaboration & Communication:
o Work closely with marketing, sales, and customer service teams to ensure seamless CRM processes across departments.
o Facilitate cross-functional meetings to gather feedback, identify challenges, and develop action plans for process improvements.
o Provide training and guidance to team members on CRM system usage and best practices.
5.
Customer Segmentation & Personalization:
o Assist in developing customer segmentation strategies to enable personalized communication and offers.
o Work with marketing teams to create targeted campaigns based on CRM data and customer insights.
6.
Process Documentation:
o Create and maintain comprehensive process documentation, ensuring all stakeholders are aligned on CRM strategies and workflows.
o Regularly review and update process manuals and training materials.
Requirements:
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Education:
Bachelor's degree in Business Administration, Marketing, or related field (or equivalent work experience).
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Experience:
Minimum of 5 years of experience in CRM management, process optimization, or related roles.
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Skills:
o Strong understanding of CRM systems (e.g., Salesforce, HubSpot, Microsoft Dynamics).
o Experience in data analysis and reporting tools (e.g., Excel, Google Analytics).
o Knowledge of customer segmentation, marketing automation, and personalized engagement strategies.
o Excellent project management skills, with the ability to lead cross-functional teams.
o Strong communication and interpersonal skills.
o Problem-solving mind-set and attention to detail.
o Ability to adapt to new tools and technologies quickly.
Preferred Qualifications:
? Experience with advanced CRM analytics and AI-based tools.
? Certification in CRM software or process management methodologies (e.g., Six Sigma, Lean).
? Familiarity with Agile methodologies and project management tools.
Why Join Us?
? Opportunity to work in a dynamic and growing team.
? Competitive salary and benefits package.
? A collaborative work environment where your ideas are valued.
Job Type: Full-time
Pay: ₹500,000.00 - ₹700,000.00 per year
Benefits:
Provident Fund
Education:
Bachelor's (Required)
Experience:
CRM software: 5 years (Required)
Work Location: In person
Speak with the employer
+91 9315571950
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