Job Description

Key Responsibilities:

Develop and implement CRM strategies to increase customer loyalty, repeat purchases, and lifetime value. Manage customer database, segmentation, and profiling to enable targeted marketing campaigns. Plan and execute customer engagement initiatives, loyalty programs, and personalized promotions. Analyze customer behavior, purchase patterns, and feedback to drive retention strategies. Work closely with retail store teams to ensure smooth execution of CRM activities at the ground level. Monitor and report key CRM metrics (repeat footfalls, conversion, NPS, etc.) to management. Collaborate with marketing, sales, and IT teams to integrate CRM tools and digital platforms. Train retail staff on CRM usage, customer data capturing, and engagement best practices. Handle escalated customer issues and ensure high standards of customer satisfaction. Stay updated with industry trends and competitor activities to enhance CRM practices.

Key Skills & Competencies:

Strong knowledge of CRM platforms, tools, and retail analytics. Excellent communication, interpersonal, and leadership skills. Data-driven mindset with proficiency in Excel/CRM dashboards. Customer-first approach with problem-solving abilities. Ability to work with cross-functional teams and manage multiple retail locations.

Qualification & Experience:

Bachelor's/Master's degree in Marketing, Business Administration, or related field. 5-8 years of experience in CRM, customer loyalty, or customer engagement roles (preferably in retail industry). Proven track record of driving customer retention and loyalty programs.
Interested candidates can share the resume:

Mail: hiring@ejindia.com

Job Type: Full-time

Pay: ₹30,000.00 - ₹45,000.00 per month

Benefits:

Paid sick time Paid time off Provident Fund
Work Location: In person