The CRM Executive is responsible for managing and strengthening customer relationships, ensuring high levels of satisfaction, and supporting effective communication between the institution and its stakeholders. This role involves handling inquiries, maintaining accurate records, coordinating with departments, and ensuring a smooth experience for parents, students, and other stakeholders.
Key Responsibilities
Manage and update the
Customer Relationship Management (CRM) system
with accurate and timely data.
Handle incoming inquiries (calls, emails, walk-ins) and provide prompt, professional responses.
Build and maintain positive relationships with parents, students, and prospective clients.
Follow up on leads and convert inquiries into admissions/enrollments.
Track, monitor, and report on customer interactions and feedback.
Coordinate with academic, administrative, and support departments to address queries and concerns.
Ensure smooth communication during events, admissions, fee reminders, and other parent-related interactions.
Support in the design and implementation of communication strategies (SMS, email, WhatsApp, calls).
Prepare and share MIS reports on leads, conversions, follow-ups, and satisfaction levels.
Maintain confidentiality of student/parent information and uphold the institution's reputation.
Skills & Competencies
Strong communication and interpersonal skills.
Good command over English and [local language].
Proficiency in CRM software, MS Office (Excel, Word, PowerPoint).
Ability to manage data, prepare reports, and analyze trends.
Problem-solving attitude with a customer-first mindset.
Organizational and time-management skills.
Qualifications
Bachelor's degree in Business Administration, Marketing, Communication, or related field.
1-3 years of experience in customer service, CRM, or front-office roles (experience in education sector preferred).
Job Types: Full-time, Permanent
Pay: ₹15,000.00 - ₹25,000.00 per month
Benefits:
Cell phone reimbursement
Work Location: In person
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