Job Description

About the Role

We are looking for a

Creative Strategist

who can shape and drive our brand's storytelling on Instagram and YouTube. If you're someone who knows how to make content trend, understands what works with students, and can script content that builds both

engagement and brand presence

, this is the role for you.

What You'll Do

Develop

content strategies

that align with brand objectives and resonate with our audience. Create

concepts, scripts, and storylines

for Instagram reels, shorts, and YouTube videos. Plan and position the brand across digital platforms to

maximize engagement and follower growth

. Research and track

trends, memes, and viral formats

, and integrate them into our strategy. Collaborate with designers, editors, and video creators to bring your ideas to life. Analyze performance metrics and optimize strategies for

reach, relevance, and retention

.

What We're Looking For

Someone who has

built their own social media presence

(30K+ followers preferred) OR has experience handling brand social media accounts. Strong understanding of

Instagram and YouTube ecosystems

, audience behavior, and content formats. A

creative thinker

with sharp storytelling instincts and scriptwriting skills. Ability to

spot trends early

and turn them into impactful campaigns. Energetic and experimental

Nice to Have

Prior experience in creative strategy, social media management, or brand building. Familiarity with

analytics tools

and data-driven decision-making.

Why Join Us?

Work in a

dynamic, fast-paced environment

where creativity drives impact. Freedom to experiment and shape the brand's voice. Be part of a team that's passionate about building something big.
Job Type: Full-time

Pay: From ?20,000.00 per month

Work Location: In person