Job Description

About the Role

The Creative Director - Content & Copy is the driving force behind the agency's verbal storytelling and content vision. This role blends big-idea conceptual thinking with sharp copycraft and leadership. You'll lead teams to develop compelling brand narratives, campaign ideas, and content strategies that cut through the digital clutter -- ensuring that every word, line, and story strengthens brand identity and connects with audiences.

Key Responsibilities

Creative & Strategic Leadership

Lead the content and copy team in conceptualizing and executing powerful brand campaigns across digital platforms. Collaborate with art, strategy, and media teams to shape holistic creative ideas. Define the voice, tone, and language for brands across campaigns, content series, and platforms. Set and maintain the creative bar for all copy and content work across the agency.

Content & Copy Excellence

Oversee development of campaign ideas, taglines, scripts, long-form content, social media copy, branded storytelling, and influencer content. Review and refine copy to ensure clarity, creativity, and strategic alignment. Push for innovative content formats and storytelling techniques tailored to platform behavior.

Team Management & Mentorship

Lead, mentor, and inspire a team of copywriters, content strategists, and scriptwriters. Provide constructive feedback, creative direction, and skill-building guidance. Foster a collaborative, idea-first culture where bold creative thinking thrives.

Client & Brand Partnership

Present creative ideas and narratives to clients with confidence and clarity. Collaborate with client teams to understand brand objectives, audience insights, and business goals. Act as the creative guardian of brands -- ensuring consistency, quality, and innovation in every touchpoint.

Execution & Quality Control

Oversee copy for campaigns from concept to delivery -- including digital films, social media, websites, influencer collabs, and branded content. Ensure deadlines, budgets, and brand standards are met without compromising creative excellence.

Qualifications & Skills

8-12 years of experience in copywriting and creative roles, with at least 3+ years in a leadership position (agency experience preferred). Exceptional conceptual thinking and storytelling ability. Proven experience in developing integrated campaigns and digital-first content. Strong leadership, presentation, and communication skills (both English & Malayalam). Deep understanding of digital culture, social media behavior, and content trends. Ability to balance creative ambition with client objectives and deadlines.
Job Type: Full-time

Pay: ₹40,000.00 - ₹50,000.00 per month

Benefits:

Cell phone reimbursement Work from home
Work Location: In person