, we are more than just a boutique. We are a celebration of craftsmanship, culture, and contemporary design. From luxurious bridal Kanchipuram silk sarees to custom-made blouses and ceremonial ensembles for women and kids, Anya stands as a beacon of elegance and tradition, reimagined for today's discerning woman.
We're looking for someone who doesn't just create content--but tells stories that touch hearts. If you have a flair for words, a strong visual imagination, and a deep respect for Indian textiles, we'd love to meet you.
Key Responsibilities:
? Craft compelling narratives for products, social media captions, campaign scripts, and brand stories
? Conceptualize reels, Instagram stories, and campaign ideas with emotional and aesthetic appeal
? Collaborate with designers, photographers, and stylists to produce visually cohesive and engaging content
? Ensure consistency in brand voice and tone across all content formats and platforms
? Stay updated with trends in social media, content formats, and audience engagement strategies
? Contribute ideas for seasonal campaigns, launches, and in-store storytelling concepts
? Support the visual merchandising team with content for look books, mood boards, and storytelling elements
What You Bring to the Table:
? Excellent command over English with a natural flair for storytelling (Proficiency in Tamil s)
? A creative mind with a good understanding of fashion culture, design aesthetics, and emotional connection
? Experience or familiarity with Instagram content creation--especially reels, moodboards, visual storytelling
? Strong communication skills and ability to collaborate across design, photography, and styling teams
? A background in fashion design or styling is a great advantage (though not mandatory)
? Passionate about Indian textiles, sarees, and cultural heritage
Job Types: Full-time, Permanent, Fresher
Pay: From ?20,000.00 per month
Benefits:
Health insurance
Provident Fund
Work Location: In person
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