Job Description

Job Summary

We are looking for a creative and detail-oriented

Copywriter

to develop engaging content for our furniture showroom's digital platforms. The ideal candidate will create compelling scripts for reels and Instagram, attractive product descriptions, and informative blog content that reflects our brand voice and drives customer engagement and sales.

Key Responsibilities

Social Media Content

Write engaging

reels scripts

and

Instagram captions

aligned with current trends. Create short-form content for promotions, offers, product launches, and showroom events. Collaborate with designers and social media managers to ensure content matches visuals.

Product Content

Write clear, persuasive

product descriptions

for furniture items (sofas, beds, dining sets, wardrobes, etc.). Highlight product features, materials, benefits, dimensions, and usage. Ensure consistency in tone and brand messaging across all products.

Blog & Long-form Content

Develop

blog articles

related to furniture, home decor, interior design tips, space planning, and maintenance. Optimize content for basic SEO (keywords, headings, readability). Support brand authority and organic traffic growth.

Brand Communication

Maintain a consistent

brand voice

across all platforms. Proofread and edit content to ensure grammatical accuracy and clarity. Adapt content based on target audience (homeowners, interior designers, retailers, etc.).

Skills & Qualifications

Proven experience as a

Copywriter / Content Writer

(preferably in furniture, lifestyle, or retail). Strong command of

English

(Tamil or other regional language knowledge is an added advantage). Creative thinking with an understanding of

social media trends

. Ability to write both

short-form

and

long-form

content. Basic knowledge of

SEO

is a plus. Ability to meet deadlines and handle multiple projects.

Preferred Qualifications

Familiarity with Instagram, Facebook, and digital marketing campaigns. Portfolio showcasing reels scripts, product descriptions, or blogs.
Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

Health insurance
Work Location: In person