Job Description

Role Overview

We're looking for a

Copywriter

who can craft compelling copy across the Yes Madam app and

digital ecosystem. From app banners and microcopy to landing pages and new feature

announcements, you'll be the voice behind experiences that our audience interacts with daily.

What You'll Do

Write

creative and high-converting app banner copy

for campaigns, offers, and new app features. Craft

service descriptions

that explain value clearly. Develop

landing page content

for product launches & services. Create

UI microcopy

(buttons, tooltips, prompts, empty states, error messages) that is
simple, friendly, and intuitive.

Collaborate with design, product, and marketing teams to

strategise banner stories

and app content flow.

Optimise copy for clarity, conversion, and user delight.

What We're Looking For

2-3 years of experience in

copywriting for consumer apps, D2C brands, or digital

products

Strong command over short-form and microcopy--quick, crisp, impactful Ability to think

strategically

, not just write Experience working closely with

UI/UX designers and product teams

A portfolio showcasing

app banners, microcopy, landing pages, or campaign work

Understanding of female-focused beauty/wellness audience is a big plus Ability to work in a fast-paced, iterative, data-driven environment

Acceptance criteria:

Must have worked in a d2c brand (agency candidates will also work) with core experience in app/ website banner copy, service/ product descriptions & app homepage lay-outing.

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:

Health insurance Paid sick time
Work Location: In person