Job Description

Senior Copywriter: Brand Communication & Multilingual Storytelling*

Company:

Savitara Infotech

Job Title:

Senior Copywriter - Brand Communication & Multilingual Storytelling

Location:

Ahmedabad (On-Site)

Experience:

4-8 years

Reports To:

Creative Director / Director - Brand Strategy & Business Growth

About Savitara Infotech

Savitara Infotech is a dynamic, multi-domain company operating across Real Estate (Savitar Realty), Travel (GoGoTrips, TravelXplore), and Immersive Tech. We are committed to crafting narratives that resonate deeply with diverse audiences. We seek a creative and strategic writer who can deliver emotional and culturally relevant stories across multiple languages.

The Role: Strategic Thinking, Emotional Writing

We are looking for a

Senior Copywriter

who can

think strategically and write emotionally

in

English, Hindi, and Gujarati

.

You will be crucial in defining the

brand voice

and bringing marketing ideas to life across Savitara's multi-vertical ecosystem. You'll collaborate closely with design and creative teams to deliver impactful campaigns, video scripts, and essential marketing materials that connect authentically across varied audiences and cultures.

Key Responsibilities

Multilingual Content Mastery:

Write, localize, and adapt compelling copy for

ads, campaigns, social media, video scripts, and brand films

in

English, Hindi, and Gujarati

. Ensure all messaging maintains

cultural relevance, emotional resonance, and linguistic accuracy

across all target markets.

Strategic Narrative Building:

Build foundational

brand narratives, defining taglines, and campaign themes

that are tightly aligned with the overall business strategy. Apply solid marketing communication and storytelling principles to simplify complex concepts into engaging, digestible content.

Creative Collaboration & Review:

Collaborate with the creative and strategy teams to develop integrated concepts and effective communication frameworks. Serve as a guardian of brand standards by

reviewing and refining all copy

for clarity, tone, and overall brand alignment.

Insight-Driven Messaging:

Conduct research on

audience insights and industry trends

to continuously evolve and sharpen messaging styles and campaign pitches.
Required Skills & Qualifications

Linguistic Command:

Strong command of English, Hindi, and Gujarati

(both verbal and written) is mandatory.

Campaign Experience:

Proven experience writing for

branding, digital, and advertising campaigns

across various media.

Voice Crafting:

Demonstrated ability to craft and maintain

distinct brand voices

across diverse verticals and target audiences (e.g., from tech to travel).

Communication:

A solid grasp of core marketing communication and storytelling principles.

Portfolio:

A strong portfolio showcasing creative range and evidence of

cultural fluency

in writing.
Preferred Background

Industry Expertise:

Experience writing for

lifestyle, real estate, or travel communication

is strongly preferred.

Video/Social Experience:

Familiarity with campaign scripting, video production, and

social-first storytelling

(e.g., scripting for short-form video/Reels).
Job Type: Full-time

Pay: ₹40,000.00 - ₹50,000.00 per month

Ability to commute/relocate:

Sola, Ahmedabad, Gujarat: Reliably commute or willing to relocate with an employer-provided relocation package (Preferred)
Education:

Bachelor's (Preferred)
Experience:

Copywriting: 4 years (Required)
Language:

English/Hindi/Gujarati (Required)
Location:

Sola, Ahmedabad, Gujarat (Required)
Work Location: In person