Job Description

Location:

Corporate Office

Department:

Creative & Marketing

About the Role

We're looking for a wordsmith who can sell a sale, hype a festival, and turn a blank page into a full-blown mall moment. As a Copywriter at Pacific Malls, you'll be the voice behind our offline buzz and online scroll-stoppers--writing everything from hoardings to hashtags, and ideating campaigns that people actually talk about.

If you believe copy should

convert, connect, and occasionally crack a smile

, you'll fit right in.

What You'll Do

Write compelling copy for

offline media

: hoardings, print ads, mall branding, standees, event collaterals, in-mall communication, and more Create sharp, engaging content for

digital platforms

: social media posts, captions, banners, videos, websites, emailers, and push notifications Collaborate with designers, video editors, and marketing teams to bring

integrated campaigns

to life Actively contribute to

campaign ideation

--festivals, sales, launches, events, and brand-building initiatives Maintain a consistent brand voice across all Pacific Malls while adapting tone for different cities and audiences Proofread, polish, and perfect--because typos don't belong in premium malls Stay updated with trends, pop culture, and consumer behavior to keep the copy fresh and relevant

What We're Looking For

2-5 years of experience in copywriting (agency or in-house experience preferred) Strong command over English (Hindi is a big plus) Ability to switch tones--from premium to playful, festive to functional Experience writing for both

offline and online mediums

A creative thinker who enjoys ideation, not just execution Understanding of retail, lifestyle, fashion, food, or entertainment brands is a bonus A portfolio that proves you can write beyond "Flat 50% Off"

Why Join Pacific Malls

Work on

large-scale, high-visibility campaigns

across multiple cities Be part of a fast-paced, collaborative in-house creative team Freedom to ideate, experiment, and see your work go live--big and bold A brand canvas that includes fashion, food, festivals, entertainment, and experiences
Job Type: Full-time

Pay: ₹30,000.00 - ₹40,000.00 per month

Benefits:

Health insurance Leave encashment Provident Fund
Work Location: In person