Job Description

Job Summary:

We are seeking a

Content Writer

with a strong command of SEO best practices and a flair for compelling storytelling. The ideal candidate will be responsible for creating high-quality, search-engine-optimized content that drives traffic, improves rankings, and converts leads. This role requires a deep understanding of keyword research, content strategy, and user intent, as well as the ability to lead and mentor junior writers.

Key Responsibilities:

Research and create long-form and short-form SEO content including blogs, landing pages, website copy, product descriptions, and thought leadership articles. Conduct in-depth keyword research and competitor analysis to identify content gaps and opportunities. Plan and develop content strategies that align with SEO goals, brand positioning, and business objectives. Optimize content for readability, keyword placement, meta tags, internal linking, and SERP performance. Monitor and analyze the performance of content using tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc. Collaborate with SEO, design, product, and marketing teams to ensure cohesive content marketing campaigns. Stay up to date with Google algorithm changes, industry trends, and SEO best practices. Review, edit, and mentor junior content writers to ensure quality, consistency, and adherence to SEO guidelines.

Requirements:

Bachelor's degree in English, Journalism, Communications, Marketing, or a related field. 3-5 years of proven experience in SEO content writing, preferably in a digital agency or content-driven company. Expertise in SEO tools like SEMrush, Ahrefs, Moz, Surfer SEO, and Google Analytics. Strong understanding of on-page SEO, keyword strategy, and content structure. Exceptional writing, editing, and proofreading skills with a strong command of grammar and style. Ability to manage multiple projects and deliver high-quality content within tight deadlines. Strong research skills and ability to write on a variety of topics across industries.

Preferred Skills:

Experience in writing for B2B and/or international audiences. Familiarity with CMS platforms like WordPress or HubSpot. Basic understanding of HTML and schema markup is a plus. Knowledge of content repurposing strategies and pillar-cluster content models.
Job Types: Full-time, Permanent

Pay: Up to ₹25,000.00 per month

Benefits:

Health insurance Leave encashment Provident Fund
Work Location: In person