Job Description

Cityvibes is a premium men's ethnic and wedding wear brand, specializing in Sherwanis, Indo-Western outfits, Kurta Pajamas, Blazers, and more. With a strong retail presence across Rajasthan & MP, and a growing digital footprint, we are on a mission to make men's traditional fashion more stylish, accessible, and memorable.

Key Responsibilities

Content Creation:

Write clear, engaging, and SEO-friendly content for website pages, product descriptions, blogs, landing pages, and social media. Craft compelling ad copies for Meta, Google, and other campaigns. Create Pinterest, YouTube, and WhatsApp content that connects with target audiences.

Brand Storytelling:

Develop creative, brand-aligned narratives that highlight Cityvibes' fashion collections. Write campaign-based content for seasonal launches, festivals, and wedding seasons.

SEO & Optimization:

Research trending keywords and incorporate them into blogs, product pages, and website copy. Optimize content for readability, search ranking, and conversions.

Social Media & Engagement:

Collaborate with the social media team (JaipurSocial) to deliver captions, hashtags, and content ideas. Write creative scripts and copy for reels, shorts, and YouTube videos.

Cross-functional Coordination:

Work closely with digital marketing, design, and product teams to understand business goals and translate them into impactful content. Maintain content calendars, ensuring consistency across all channels.

Key Requirements

Bachelor's degree in English, Journalism, Marketing, Mass Communication, or related field. 1-3 years of experience in content writing (preferably in fashion, lifestyle, or e-commerce). Excellent command of written English with strong grammar, vocabulary, and storytelling skills. Knowledge of SEO, keyword research tools, and content optimization techniques. Creative flair with the ability to write in different tones--professional, conversational, witty, and emotional. Familiarity with WordPress/Shopify CMS, Pinterest, YouTube, and social media platforms is a plus.
Job Type: Full-time

Pay: ₹22,000.00 - ₹30,000.00 per month

Work Location: In person