Job Description

Job Title:

Content Writer

Organization:

ACHARIYA Group of Institutions

Department:

Digital Marketing & Communications

Location:

[On-site - Puducherry]

Employment Type:

Full-Time

About ACHARIYA

ACHARIYA is a pioneering educational institution committed to holistic development and innovative learning systems. With world-class infrastructure, modern pedagogical frameworks, and a growing digital presence, ACHARIYA aims to transform education and contribute to the future of global learners. We are expanding our digital communication and seeking a passionate

Content Writer

to drive impactful educational content and brand visibility.

Role Overview

The Content Writer will be responsible for creating high-quality, engaging, and informative content for ACHARIYA's digital platforms. The candidate must have strong storytelling skills, an understanding of education-based content, and the ability to convert institutional achievements, events, and student success stories into compelling digital assets.

Key Responsibilities

Write content for

website pages, school profiles, newsletters, prospectus, and academic brochures

. Develop scripts for

videos, digital campaigns, event promotions, and student success stories

. Create compelling content for

social media, blog articles, digital advertisements, admissions campaigns

. Prepare official communications, circulars, write-ups, and PR content. Work closely with the Marketing and Admissions team to support annual campaigns (Admissions / Events / Achievements). Proofread and edit teacher training materials, curriculum documents, and academic content as required. Research new-age educational trends and produce content aligned to ACHARIYA's teaching methodologies (Wow Study Skills, MIWAY, AI Learning, etc.). Ensure brand voice, tone, and educational ideology are reflected consistently across all platforms.

Required Skills & Qualifications

Bachelor's degree in English, Journalism, Mass Communication, or related field. 2-5 years of experience in

content writing

, preferably in

education, EdTech, or institution branding

. Strong command of English grammar, creative storytelling, and student-centred writing. Good understanding of

SEO, keyword usage, and social media content strategy

. Ability to convert technical/academic information into easy-to-understand content. Experience with AI content tools is an added advantage.

Preferred Experience

Worked previously with a school/college, EdTech startup, or similar sector. Exposure in writing content for

admissions campaigns, education policy, teaching methods, curriculum documentation

. Able to work in fast-paced environments with multiple projects and deadlines.

Key Attributes

Passion for education and child development Attention to detail and accuracy Creative thinker with strong research ability High level of professionalism and communication skills

Salary

Competitive -- based on experience and portfolio.
Job Type: Full-time

Pay: ₹15,000.00 - ₹35,000.00 per month

Benefits:

Provident Fund
Work Location: In person