Researching and writing high-quality, engaging, and SEO-friendly content for various media such as websites, blogs, social media, email campaigns, and more.
Creating and curating content ideas and creating a content calendar to plan and schedule content. Collaborating with other content or marketing team members to ensure consistency of message and brand voice.
Editing and proofreading content for grammar, punctuation, and spelling errors. Optimizing content for search engines using keywords and meta tags.
Staying up-to-date with industry trends and best practices in content creation and online marketing.
Meeting deadlines and working independently to manage multiple projects at once.
Collaborating with designers and other stakeholders to create visually appealing content.
Responding to customer feedback, and incorporating it into future content.
Measuring the effectiveness of content using analytics and making data-driven decisions.
Continuously improving writing skills and expanding knowledge of different writing styles and formats. Collaborating with other teams to create multimedia content (e.g. videos, infographics, etc.).