Job Description

Job Title: SEO Content Writer

Location:

Bhopal (Work from Office)

Experience Required:

Min 6 months is preferred (freshers can also apply) (Content Writing with strong SEO focus)

Industry:

EdTech / Test Prep (CAT, IPMAT, CUET & similar exams)

Role Overview:

We're looking for a skilled

Content Writer

who can create high-quality, SEO-optimized content around entrance exams such as

CAT, IPMAT, CUET

, and other education-related topics. The ideal candidate will be someone with a passion for writing, strong research skills, and a clear understanding of SEO principles.

Key Responsibilities:

Create

well-researched, original, and engaging content

for blogs, articles, and landing pages related to entrance exams and education. Conduct

keyword research

and use relevant on-page SEO strategies to optimize content for search engines. Collaborate with the

SEO and marketing teams

to align content with broader digital strategies and campaigns. Maintain a

monthly content calendar

and ensure timely delivery of all content pieces. Conduct regular

competitor research

to stay updated on trends and identify content gaps. Work closely with the SEO team to support

on-page and off-page SEO

initiatives. Use tools like

Google Analytics, Search Console

, and others to track content performance and suggest improvements.

Requirements:

Strong command over

English

(grammar, structure, and tone) Hands-on experience with

SEO tools

and keyword strategies Familiarity with platforms like

WordPress

(optional but preferred) Ability to meet deadlines and manage multiple tasks efficiently Good understanding of

education trends

, entrance exams, and student needs

Preferred Skills (Good to Have):

Experience writing for

exam-focused platforms

(CAT, IPMAT, CUET, etc.) Exposure to

Google Analytics

, Search Console, and SEO reporting Basic knowledge of

content promotion strategies

Job Types: Full-time, Permanent

Pay: Up to ?35,000.00 per month

Benefits:

Cell phone reimbursement Health insurance Paid sick time Paid time off Provident Fund
Schedule:

Day shift
Work Location: In person