Job Description

:
This role is for one of the Weekday's clients
Salary range: Rs 120000 - Rs 200000 (ie INR 1.2-2 LPA)
Min Experience: 1 years
Location: Kolkata
JobType: full-time
We're seeking a Content Writer with 1-2 years of experience in crafting clear, engaging, and audience-centric content. The ideal candidate has a knack for storytelling, a strong grasp of grammar, and the ability to tailor content across different formats and tones. Whether it's blogs, social media posts, website copy, product descriptions, or email campaigns-you should be able to deliver high-quality, impactful writing that aligns with our brand voice.
Requirements:
Key Responsibilities:

• Research, write, edit, and proofread clear and compelling content across platforms (blogs, website, emails, social media, etc.)
• Develop content that supports marketing and business goals-such as increasing engagement, SEO performance, or conversions
• Collaborate with marketing, design, and product teams to generate ideas and execute campaigns
• Conduct keyword research and follow SEO best practices to optimize content
• Ensure content is consistent in terms of tone, style, and brand messaging
• Stay up to date with content trends, industry developments, and competitor strategies
• Maintain and update a content calendar to meet project deadlines and campaign timelines

• 1-2 years of professional content writing experience, preferably in a digital or marketing setting
• Strong command of English grammar, spelling, and punctuation
• Experience in content creation for digital platforms, including social media, blogs, and websites
• Ability to translate complex information into easy-to-understand content
• Excellent research skills with attention to detail
• Basic understanding of SEO principles and how they apply to content
• Ability to adapt tone and writing style based on audience and platform
• Self-starter with excellent time management skills and the ability to handle multiple projects simultaneously

• Experience working with CMS platforms (e.g., WordPress)
• Familiarity with content performance tools such as Google Analytics or SEMrush
• Basic understanding of HTML and content formatting
• Visual storytelling or multimedia content creation experience (optional)